After years of consulting, millions of miles traveled, and countless hours helping dealerships improve their businesses, I was ready to slow down—focus on my farm, enjoy life, and appreciate the blessings I’ve worked for. But, being who I am, I couldn’t sit back when I saw a desperate need in the industry.
The DMS world has become stagnant. The current companies are comfortable, offering subpar products at high costs while treating dealers like numbers. But dealers aren’t just numbers—they are the heart of their businesses, supporting employees, families, and entire communities. And I knew that was wrong.
Dealers shouldn’t be held hostage by outdated, inefficient software that makes their jobs harder—or worse, keeps them from having a life at all.
So, I decided to do something about it. I decided to challenge the status quo. That’s how Triton was born.
I didn’t know then what it would become, and I still don’t know the full extent of the impact we’ll have. But I do know one thing: I won’t stop until we give dealers an escape from their current software providers—a lifeboat that not only works but works for them.
For the last 14 years, I’ve helped dealers win through process improvement. But the biggest hurdle has always been software—its limitations, its unnecessary complexity. I’ve spent countless late nights, sometimes until 3 or 4 AM, trying to untangle dealership software issues. I’ve seen service departments covered in thousands of work orders just to organize job statuses because the system wouldn’t filter things properly. That’s not just frustrating—it’s stupid. And it’s a struggle dealers deal with every single day.
How many of you reading this take work home? How many of you are logged into your DMS right now, fixing something you didn’t have time to do at the dealership? I’m guessing almost all of you—except for that one guy. And we all know that one guy.
That’s why I want to introduce you to TRITON.
The first DMS of its kind—and the last DMS you’ll ever need.
We are building this 100% for dealers. We know what you need. We know the processes, the struggles, and the daily battles. And we’re fixing them.
With Triton, you don’t have to work on or learn your system—it works for you. It learns your dealership, adapting to be the best version of itself for you.
Triton isn’t just software—it’s freedom. And we’re just getting started.